She cashed in her chips. Lay’s introduced a new chip flavor chosen from tens of thousands of suggestions in its annual $1 ...

Related: The Best Tortilla Chips, Ranked. 20 Lay's Potato Chips Flavors, Ranked Worst to Best. It's crunch time! Read on for all the salty details from this epic snack fest. 20.

That brings us to Lay's, the most popular chip brand in the United States with over $4.27 billion in U.S. sales for 2024. Herman Lay, the founder of Lay's, got his start selling chips during the ...

But in October 2024, Lay’s revived the beloved flavor showdown when it called on fans to submit their most unique chip ideas. Participants were able to submit up to 10 times per day — with ...