The idea was to reframe AI not as a high-tech utility, but as a thought partner, one that could sit alongside people in their daily lives, offering inspiration, guidance, and playfulness in moments ...

U.S. stock futures point lower as investors monitor the Israel-Iran conflict, Amazon extends its Prime Day event to four days ...

Meta's new generative AI tools for its Advantage+ platform signal a deeper push into full ad automation, a vision met with ...

In addition to its AI-powered ads strategy, Meta has other bullish catalysts on its side. Take its Threads product, which ...

It comes just weeks after Meta added its Meta AI tool to WhatsApp, an artitficial intelligence chatbot which cannot be removed or turned off. Meta is able to read any messages the AI is tagged in by ...

Meta Platforms (NASDAQ:META) announced an updated image-to-video ad feature, which lets marketers use AI to turn product ...

Advertisers can upload as many as 20 images to create the videos, which come complete with music and overlaid text ...

Meta Gaming Accelerator aims to help 20 to 30 emerging Indian game developers with monetisation, user acquisition and AI-led ...

In today’s Digest, we cover UK broadcasters launching a self-serve TV ad marketplace, Roku and Amazon striking a deal to ...

We catch up with the boss of the tech company’s global business group at Cannes Lions following its most recent AI update for ...

The social media platform is expanding Advantage+ with tools that aim to improve campaign performance. The new features ...

After gaining dominance in search and ad tech, Meta has set eyes on ad creation. We speak to advertising agency leaders on ...