In a blog post published Monday, WhatsApp announced an expansion of its "Channels" discovery and business tools, designed to ...

Whether inspiring content or generating insights, the right AI tools can help smaller marketing teams punch above their ...

In a major reversal of a decade-old promise, Meta is introducing ads and paid subscriptions to WhatsApp, signaling a new ...

Ride-hailing apps halted bike-taxi operations in Karnataka from Monday, as the high court-imposed ban came into effect. This ...

In the fast-moving world of digital marketing, where brands pour millions into campaigns with mixed results, a Mumbai based innovator has cracked the code.

Meta Platforms Inc. (META) has announced the introduction of advertisements within WhatsApp's Updates tab, marking a ...

TikTok is rolling out a new set of AI-powered advertising tools that enable marketers to turn text prompts or still images ...

While the company is not immune to consumer spending risks, given the strong AI tailwinds it is seeing, the stock looks like a buy at current levels. In addition, the company is using AI on the ...

Staying in the AI race is crucial for Meta, Google, Amazon and Microsoft, with the technology likely to be the future for the ...

Target smarter, spend better. Why audience targeting and exclusion matter more than ever in today’s paid media landscape.

Mark Zuckerberg’s investment in Scale AI and its founder, Alexandr Wang, shows how artificial-intelligence startups have ...

Meta Platforms Inc. keeps writing bigger checks in pursuit of its artificial intelligence strategy, and traders keep cheering ...