The airline's passenger revenue fell, and executives acknowledged its Rapid Rewards loyalty program has not done as well as ...

Even with the most recent program changes, Rapid Rewards points are some of the most easily redeemable loyalty rewards. Here's how to earn, redeem and maximize Southwest Rapid Rewards points.

Southwest Airlines instituted its new bag policy, which was previously announced in March. "For reservations booked and ticketed or changed on or after May 28, 2025, checked baggage fees will apply.

Southwest Airlines hiked annual fees on its credit cards, but also announced a host of new benefits and other changes.

After Southwest made big changes to its baggage and seating policies, the CEO floated a few more ideas. What's on the table for 2025 and beyond.

Despite this leaked survey, Southwest Airlines broke its silence on the talks, insisting that there are no changes currently ...

Today, Chase and Southwest Airlines Co. launch new and enhanced benefits on the Southwest Rapid Rewards® Credit Cards from Chase. The Cards' benefits and new earn categories now make everyday spending ...

Southwest will assign seats for the first time ever in 2026. Here’s how group boarding will work — and what it means for your ...

These aren't the only changes at Southwest. The Dallas airline previously announced that it was leaving behind another Southwest tradition, the open-boarding system it has used for more than 50 years.

The updates come as Southwest has been making massive changes to its business model that include baggage fees and premium ...

Southwest Airlines is revamping its fare structure with new options like Choice Extra, Choice Preferred, and Choice, available for booking in Q3 2025. A basic "Wanna Get Away" fare is becoming the ...