Two Duke Blue Devils recruits are adding to their impressive NIL earnings with another exclusive multi-year deal.
Brands and Universities are scrambling to solidify financial terms to field competitive teams while maximizing revenues.
Big booster donations followed by grassroots support resulted in a recent $2 million boost for Florida football's NIL arm, ...
The Utah Utes are working to replace two key players and their former coach believes NIL had a lot to do with their ...
MONTGOMERY — Heath Harmon was named as the sixth executive director of the Alabama High School Sports Association in June.
NIL is shifting how student-athletes decide to commit to college since money from promotional deals with businesses can ...
Braden Smith, Caleb Furst and Myles Colvin — were among the top-selling athletes for December at the NIL Store.
Riley Leonard is one of the most coveted prospects in the world of football. His collegiate career has left everyone ...