Leagues like the Hockey India League (HIL) and the Pro Kabaddi League (PKL), among others, which have become hugely popular ...
The International Olympic Committee must overhaul its Olympic marketing strategy to deliver higher value for sponsors, said ...
The International Olympic Committee must overhaul its Olympic marketing strategy to deliver higher value for sponsors, said ...
Morinari Watanabe, IOC presidential candidate, urges a revamp of the Olympic marketing strategy to enhance sponsor value. He ...