The reality TV star recently dropped a line of butt-enhancing shapewear that is designed to give your behind a fuller, rounder look

Valentine’s Day is always a busy time for Kim Kardashian. After recruiting Lana Del Rey for her SKIMS V-Day campaign in 2024 and spotlighting The White Lotus stars Simona Tabasco and Beatrice Grannò in 2023, fans have now come to expect romantic lingerie sets from Kardashian’s shapewear brand every year. Unsurprisingly, Kardashian delivered.

Kim Kardashian’s SKIMS just dropped the Ultimate Butt Collection. With leggings, shorts, shapewear, and more, these pieces lift your booty and boobs—no workout or gym time needed for a sculpted shape.

Raymond Hall/GC Images) Forget endless squats and lunges. Skims, the influential shapewear label spearheaded by Kim Kardashian, unveiled its latest innovations on Tuesday, February 11, with “The Ultimate Butt Collection.

Like a push-up bra for your rump, the shapewear offerings promise to make your curves look “bigger, rounder, perkier.”

Reese Witherspoon has found her new Elle Woods. Witherspoon posted on Thursday that actress Lexi Minetree has been cast as the new Elle Woods in the upcoming 'Legally Blonde' prequel series. The show, called 'Elle,' will stream on Amazon Prime. It follows Woods during her high school years before she went off to Harvard.

Over on Amazon, we've spotted a £32.99 alternative to Skims' £131 Butt Enhancing Mid-Thigh Bodysuit. This SHAPERX Shapewear has removable bra cups, so you can customise the fit according to your body shape, and pads in the bum to tighten and lift buttocks.

Kim Kardashian has launched a new line from her Skims shapewear brand called the Ultimate Butt Enhancing collection.

Kim Kardashian has deemed herself the “Fairy Butt Mother” in a new Skims campaign video, cementing her role in the latest trend of body contouring with a new shapewear line called “The Ultimate Butt.” The lifestyle mogul announced her latest product line on Feb.