Want to know how to reduce your cost per lead and sale with Facebook ads? Then this step-by-step Facebook ads guide is for you. In this short Facebook ads guide I’ll show you how I recently reduced my cost per lead from £1.59 to just £0.70. Specifically, you’ll learn a new Facebook advertising strategy – the Exclusion Marketing Method. First, I’ll show you how the Exclusion Marketing Method overcomes a big issue with Facebook’s targeting algorithms… …and how you can use it to make sure you don’t

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