Penguin Books on Instagram: "Today marks our official 90th birthday - so we’re taking a look at how our iconic Penguin logo has evolved over the last 90 years 🎈🐧 Whilst the Penguin itself may have changed, our mission remains the same. We make books for everyone, because a book can change anyone 📖 ✨ Happy birthday to us! 🎂 #Penguin90"
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Instagrampenguinukbooks
Penguin Books on Instagram: "Today marks our official 90th birthday - so we’re taking a look at how our iconic Penguin logo has evolved over the last 90 years 🎈🐧
91K likes, 346 comments - penguinukbooks on July 30, 2025: "Today marks our official 90th birthday - so we’re taking a look at how our iconic Penguin logo has evolved over the last 90 years Whilst the Penguin itself may have changed, our mission remains the same. We make books for everyone, because a book can change anyone Happy birthday to ...
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Is Penguin Books about to change their logo? Looks like the iconic Penguin is getting a family
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Love the penguin characters that illustrator Matt Blease recently made for book publisher @Penguin Random House . Learned a lot about the history of the branding and mergers of Penguin Random House through the making of this reel. Might even have to make an entire reel all about Jan Tschichold’s “Penguin Composition Rules” that standardized the iconic look of Penguin Books. Not to mention I’m now hyper aware of the penguins on all the sides of books. Keeping my eyes out for the vintage ones. Als
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Love the penguin characters that illustrator Matt Blease recently made for book publisher @Penguin Random House . Learned a lot about the history of the branding and mergers of Penguin Random House through the making of this reel. Might even have to make an entire reel all about Jan Tschichold’s “Penguin Composition Rules” that standardized the iconic look of Penguin Books. Not to mention I’m now hyper aware of the penguins on all the sides of books. Keeping my eyes out for the vintage ones. Als
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The Brand Inquirer on Instagram: "Which one is your favorite? No matter the pick, Penguin Books has kept its iconic and charming penguin mascot—from its 1935 hand-drawn debut to the sleek design we know today—as it celebrates its 90th anniversary. The logo was designed in 1935 by a 21-year-old named Edward Young, who was inspired during a visit to the London Zoo to sketch live penguins. He captured their essence with bold, clean lines, creating a friendly yet formal depiction of a penguin in mot
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The Brand Inquirer on Instagram: "Which one is your favorite? No matter the pick, Penguin Books has kept its iconic and charming penguin mascot—from its 1935 hand-drawn debut to the sleek design we know today—as it celebrates its 90th anniversary. The logo was designed in 1935 by a 21-year-old named Edward Young, who was inspired during a visit to the London Zoo to sketch live penguins. He captured their essence with bold, clean lines, creating a friendly yet formal depiction of a penguin in mot
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